When your product shows up in a real home, as part of a real mum's day, held by someone your audience already believes, it stops looking like an ad. That's what I make.
I'm Rafa, a 38-year-old mom to a beautiful baby boy and a passionate content creator who loves capturing authentic moments through photos and videos. My husband Augusto and I moved to Sydney years ago, and our son Gabriel arrived in September 2025.
My content covers motherhood, lifestyle, wellness — and honest mum humour that lands because it's always a little too real. Real, relatable moments from daily life. No filters. No performance. Just the stuff other mums nod to at 3am.
With over 5 years of experience as a model in Brazil, I bring confidence in front of the camera and an eye for how to present products in a natural, engaging way. My goal is to create genuine, high-quality content that helps brands connect with real families and modern mothers.
Your audience skips polished ads instantly. They pause for something real. I deliver vertical content that looks like content because it is, and that performs because it doesn't look bought.
Short-form vertical videos shot in my real home. Hook, product demo and CTA, ready to run as paid social the moment you receive them.
Organic-style Reels for baby, family, lifestyle and wellness brands. I keep creative direction because that's what makes them feel native.
High-quality lifestyle photography with natural lighting and real home context. Product presented the way your audience actually lives with it.
Five-story sequences showing the product in real use. Conversational, honest and built for the Stories format, not repurposed from a Reel.
Studio content says "we made an ad." A real mum holding her actual baby says "I use this, and it works." The second one converts. An engaged audience trusts real people over perfect productions, every time.
5 years as a professional model in Brazil. Your product gets presented well and authentically at the same time. That combination is genuinely rare.
A husband, a baby boy and a real Sydney home. Brands that sell to families want a family in the content. That context is not something you can cast.
English for your AU campaign. Portuguese for the Brazilian diaspora. Same creator, same voice, two markets.
Shot on a phone, in real everyday moments, with a real baby. It doesn't look like an ad because it wasn't produced like one. Audiences feel that immediately.
Every link below is a live Instagram post. Watch the actual content in its original context, the way your audience would see it. No mockups, no previews. The real thing.
M5 breast pump demo in a real morning routine with Gabriel, plus a Mother's Day brand story about what supported motherhood looks like.
Motion In-Bra breast pump review from inside a breastfeeding mum's actual day. Lifestyle first, product second. Via Influenster.
Easter and Mother's Day gift campaigns in unboxing format, with discount code and the Australia-wide delivery angle.
Local Sydney café lifestyle content covering atmosphere, food and the full experience. Location-based content for Northern Beaches.
Mother's Day gift recommendation framed as a genuine suggestion. No corporate script. The voice stays hers throughout.
Creatine gummies placed inside a real post-baby fitness routine. The product fits the lifestyle, not the other way around.
Snow Gear Special Buys 2026 launch in partnership with the Sydney Bears. Product showcase and event content across two posts.
All deliverables include full commercial usage rights. Custom packages available on request.
Product, key message, usage rights and deadline. The clearer the brief, the better the result.
Shot in a real home with a real baby. I adapt your brief to my voice and my style. That's what makes it feel native and not bought.
Revision rounds and delivery formats are agreed when we discuss the project.
Full commercial usage rights included. Paid social, organic feed, email, website. No hidden fees after delivery.
Reach out with your brief and let's talk about what we can build together. Direct, simple and no agencies in the middle.
"My goal is to create genuine, high-quality content
that helps brands connect with real families and modern mothers."